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MacDermid Alpha Electronics Solutions Expands Market Presence in Israel with New Channel Partnership

Jun 26, 2023

MacDermid Alpha is pleased to announce its Channel Partnership Agreement with Amza Ltd. This strategic alliance commences with immediate effect and marks a significant milestone for both companies as they join forces to expand the distribution and sales of the Alpha® branded range of solder pastes, preforms, cored wires, and flux products across Israel, Gaza, and the West Bank area.

Amza, is a provider of advanced metal surface treatments, cleaning processes, advanced finishing, and solder process solutions. Trading for over 50 years, Amza has earned an impeccable reputation for delivering exceptional quality and support to its customers. The company's ISO 9001:2015 certification underscores its commitment to excellence in all aspects of its operations, enabling it to lead in both domestic and international markets.

Daniel Koning, Channel Partner Director Europe for the Semiconductor and Assembly Solutions division of MacDermid Alpha, expressed his enthusiasm about the partnership, stating, “We are extremely excited to announce this new collaboration with Amza. As a highly reputable company with a proven history, we are confident that working together will allow us to continue delivering the highest quality products and customer support."

Gadi Sarid, Managing Director of Amza, shared his delight at being selected as MacDermid Alpha's authorized Channel Partner for the Alpha brand, commenting, "We are delighted to have been chosen by MacDermid Alpha as their trusted Channel Partner. By combining our soldering process-based service with the exceptional Alpha product portfolio, we aim to ensure that both existing and new MacDermid Alpha customers receive the best supplier experience possible."

The new partnership guarantees a seamless continuation of outstanding service and supply of the world-renowned Alpha branded range of products across Israel. For inquiries regarding the new partnership or product information, please visit the MacDermid Alpha and Amza websites.


MacDermid Alpha enables electronics interconnection through the innovative specialty chemicals and materials from our Alpha®, Compugraphics, Electrolube®, Kester®, and MacDermid Enthone brands. We serve all global regions and all steps of device manufacturing within every segment of the electronics supply chain. The experts in our Semiconductor Solutions, Circuitry Solutions, and Assembly Solutions divisions collaborate with OEMs and fabricators in the implementation of new technologies that redefine what is possible in device design. Our world-class technical service is constantly at hand to ensure optimized outcomes in yield and productivity. Our solutions can increase throughput, reduce carbon footprints, lower the total cost of ownership, and enable electronics innovation.


For over 50 years Amza Ltd has led the Israeli market of electronics solutions and surface finishing technologies, together with our sister company Elad Technologies the company employs ~ 100 experienced employees who are mostly chemists, engineers, and skilled technicians. Amza is an ISO 9001: 2015 certified company focused on providing solutions, services, and products that meet the needs of its customers. These include engineering coating for automotive, industrial, aviation, and machinery as well as solutions to the PCB, semiconductors, and electronic assemblies. Amza brings to the Israeli industry the world's most advanced solutions to enable the Israeli industry to lead in domestic and international markets.

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