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Hanwha Techwin Appoints Mark Choi as VP of Sales United States & Canada to Expand Market Presence

May 30, 2023

Hanwha Techwin Automation Americas is pleased to announce the promotion of Mark Choi to the role of Vice President of Sales for the United States and Canada, effective May 24th.  In his new position, Mark Choi will lead sales efforts in the U.S. and Canadian markets, driving business growth, expanding market presence, and strengthening customer relationships. With his extensive experience in sales and his profound understanding of the industry, Mark is poised to accelerate Hanwha Techwin Automation Americas' success and deliver exceptional value to customers.

Mark brings a wealth of experience to his new role, having served in various sales leadership positions within Hanwha Techwin Automation Americas. He has over twenty-nine years of experience in the SMT field, formerly serving as the director of engineering for Samsung C&T Automation, and has a proven track record of delivering exceptional results, cultivating strong customer relationships, and driving revenue growth. Mark’s substantial knowledge of the industry, combined with his passion for providing innovative automation solutions, will play a pivotal role in expanding the company's footprint in the U.S. and Canada.

"I am honored to take on this new role as Vice President of Sales for the U.S. and Canada," said Mark. "I am excited to work closely with our dedicated sales team and valued customers to further strengthen our market presence. Hanwha Techwin Automation Americas has a strong portfolio of cutting-edge automation solutions, and I look forward to driving growth and delivering exceptional value to our customers."

Under Mark's leadership, Hanwha Techwin Automation Americas aims to continue providing industry-leading automation solutions to meet the evolving needs of manufacturers in the U.S. and Canadian markets. The company is committed to delivering innovative technologies, exceptional customer service, and driving operational excellence for its customers.

For more information about Hanwha Techwin, please visit www.hanwha-pm.com.


Hanwha Techwin provides synergized SMT assembly solutions combined with world-class service and support throughout North America. Solutions include state-of-the- art printing, placement, reflow and board handling technologies to achieve high quality and price-performance without compromising flexibility and growth path on demand. All systems include installation, training, warranty, 24/7 technical phone support, next business day onsite support, next business day shipment of emergency spare parts, and free MMI software upgrades for life on select gear.

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